Entrepreneur in Training

One Second Needle

2011-02-21T15:38:00.000-08:00

For the last century, everyone assumed that anything could be innovated other than threading the needle.
It was assumed as the unchangeable. Yeah, it took time, tested your eye sight, sometimes pricked you, but you just had to live with it.

And then, someone thought about this:

Check out the full video here:

Creative Wall Hook Designs

2011-01-03T22:19:00.000-08:00

Check the other designs at

http://freshome.com/2010/05/11/25-of-the-most-creative-wall-hook-designs/

How important are constraints to a problem?

2010-08-13T03:25:00.000-07:00

After all, the more solutions we have to any particular problem, the more likely we are to solve it right? In actual practice when we are properly constrained we are more likely to spend our time and resources more effectively in solving problems. An infinite number of solutions includes the bad ones, the ones that take spend our resources too freely, the ones that don't consider risks and unintended consequences, and the ones that address symptoms but do not address the root causes.

It seems like open minded thinking, but what actually happens is inspite of having a near feasible solution, we tend to come up radical alternatives and explore them. This wastes time, resources and energy.

Role of the Boss

2010-06-27T18:07:00.000-07:00

Found this article on how the relationship should be between an employee and his boss.

"My job is to hold the umbrella so the shit from above doesn't hit you.

Your job is to keep me from having to use it."

"I think this is brilliant because there is so much wisdom on so many levels. First, it is really funny, especially when paired with the picture in the post. Second, there is deep wisdom there about the relationship between a good boss and good followers -- these are mutually supportive relationships, not one way.

Even the best boss can't do everything. This boss --"gschaadt "-- is more than willing to go to bat for his people. But the implication for him or any other boss is, if people keep creating conditions where he or she constantly has to protect them, say, from superiors that they piss-off because they do shoddy work or break too many rules or anything else-- a point comes where the difficult employee ends-up undermining the boss's reputation, the reputation of his or her team, and ultimately hurting everyone involved. "

Courtesy: Bob Sutton's blog

Your birth order and number of siblings, is more important than you thought.

2010-06-15T14:51:00.000-07:00

According to research, your birth order plays a very significant part of your personality.

"Firstborns, over represented among CEOs and political leaders, are likely to be relatively more comfortable and successful in situations where they can execute within an existing structure,........."

"As children, first-borns strive to emulate and please their parents, and often dominate and care for their younger siblings. Parents tend to delegate responsibility to firstborns, who identify with their parents and with authority. Therefore, relative to their younger siblings, first-born children tend to be more extraverted conscientious and academically inclined, and more dominant and authoritarian."

"Additionally, firstborns may be uncomfortable when they are required to work in subordinate roles."

"Second-born children, relative to their older siblings, tend to be more flexible and open to new experiences, more empathic and altruistic, more creative and innovative, and more rebellious,...."

Read the whole article here.

Another research shows that people with multiple siblings tend to be better leaders. Because, they are more in tune with constant harsh feedback from their siblings and are better tuned to reality.

" having multiple siblings also had other advantages as it forces you to learn to cooperate and learn that the world does not swirl around you -- plus to return to the strongest finding form this study, siblings usually give each other unvarnished feedback, making it tough for any of us to live in a fool's paradise."

Spell the Benefit of the Benefit.

2010-04-17T05:00:00.000-07:00

An old advertising maxim says you’ve got to spell out the benefit of the benefit.

The most frequent reason for an unsuccessful advertising is advertisers are so full of their own accomplishments (the world’s best seed), that they forget to tell us why we should buy (the world’s best lawn).

Courtesy: Made to Stick

Who counts..?

2010-04-08T17:33:00.001-07:00

“It is not the critic, who counts, nor the man who points out how the strongman stumblesor where the doer of deeds could have done better.The credit belongs to the man, who is actually in the arena;whose face is marred by dust and sweat and blood;who knows great enthusiasm, great devotion and the triumph of achievement.”- Theodore Roosevelt.

Nuru Light

2010-04-08T03:29:00.000-07:00

If you haven't heard of Nuru Light, this is one of the path breaking ideas to fill light and increase productivity in rural areas.

More details about the project are shared in this interview.
http://blog.ennovent.com/2010/03/led-there-be-light-nuru-light/

A man recharging four Nuru Lights with Pedal Power

Voice and Choice

2010-04-03T19:15:00.001-07:00

Voice and Choice inspire people.

Once your employees are given a choice and an opportunity for their voice to be heard, they will be inspired to make their choices successful.

The future of shopping

2010-04-03T07:27:00.001-07:00

The presentation secrets of Steve Jobs

2010-04-02T18:27:00.000-07:00

As I was browsing over MBA blogs, found this presentation on " The presentation secrets of Steve Jobs".

The Presentation Secrets of Steve Jobs

View more presentations from Carmine Gallo.

Was just blown off with some of the advice offered in the presentation. Listed a few as a trailer to what the presentation is all about:

"The single most important thing you can do to dramatically improve your presentations is to have a story to tell, before you work on your PowerPoint file."

"Simplicity is the ultimate sophistication"

"Your brain interprets every letter as a picture. So a wordy slide literally chokes your brain.

"People will forget what you said, people will forget what you did, but people will never forget how you made them feel."

Watch the presentation to learn a lot more.

Number of millionaires in India far more than 81,000

2010-02-16T04:24:00.000-08:00

An excerpt from the BUSINESS INDIA magazine, Feb edition.

"According to D&B - the world's leading provider of sales and marketing solutions - there are more than 81,000 millionaires with each one having an investible surplus of over $1 million (Rs 4.6 crores) across the metros as also Pune and Ahmedabad.

There are around 2,54,300 millionaires with an investible surplus of $50,000 - 1 million (Rs. 2.3 crores to 4.6 crores). Mumbai is leading the table of such millionaires (with around 63,750 individuals: inclusive of both categories), followed by Delhi (around 56,000), Bangalore (at a distance , with around 18,675), Chennai (around 18,500), Kolkata (17960) and Hyderabad (13,450). The number of millionaires in India is growing at a rapid pace. With such a big amount of surplus money available, these HNIs (High Net worth Individuals) often tend to upgrade their lifestyle. "

Touch your customers with small but humane gestures

2009-11-29T16:34:00.000-08:00

Lesson: When every retail outlet has same products, focus on auxiliary services that could attract divided customers.

Example 1: A petrol bunk in Tarnaka, Hyderabad offers cold water to all its customers and chocolates and balloons to kids during festival times. How much would it cost them? Peanuts, compared to the profit he makes.

What it means to the customer ? A lot... a very friendly gesture.

Example 2: When all the malls in Gurgaon charge a mandatory 40 rupees for a four wheeler parking, the Gurgaon central has a unique system where in the customer need not pay if he has bought anything above 40 rupees, attracting more people when all brands are same at every mall.

Who shouldn't become the CEO

2009-10-08T17:35:00.000-07:00

Freek Vermeulen, Economics Professor at the London School of Business has brought out an interesting piece of research on what kind of people ultimately become the CEOs.

“An interesting line of research in social anthropology analyzed what type of person is more likely to rise through the ranks to become the headman of a tribe. Often, this would be the most fierce, ambitious and aggressive warrior, who would be willing to take on all his opponents in the quest for leadership. Yet, interestingly, although characteristics such as fierceness and ambition would be helpful in becoming tribe leader, these characteristics were not necessarily positive for the future of the settlement, since these type of leaders were prone to take the tribe to war. This would ultimately take its toll on the size, strength and survival chances of the tribe. Thus, the same characteristics that would make people more likely to become the headman were likely to get the tribe in to trouble.

CEOs might not be all that different. Those people who are ambitious, risk-seeking and aggressive enough to be able to rise to the ultimate spot of CEO, just might be the same people who, once they’re there, take their firm on a conquest.”

But the CEOs I am most impressed with are the most humble ones and open to ideas purely on merit. They do not behave like the only pillar which is supporting the organization, but understand that they are just one of the pillars on which the organization bases itself upon and that all the other pillars are equally important for the well being of the company.

They are hell bent in making the whole team feel good about itself, so that they perform their best. (More like the One Minute Manager)

Zimplistic Roti Maker

2009-09-28T18:31:00.000-07:00

"Israni decided to launch her own startup in June 2008 when she came up with her first invention, an automatic "Rotimatic" set to be the rice cooker for the roti-eating population. The appliance, about the size of a mini-microwave oven, does the measuring, mixing, kneading, making, and baking of rotis, with users only required to refill the wheat and water compartments after a few days. Zimplistic recently won the prestigious StartUp@Singapore 2009 grand champion trophy, which comes with $28,000 in prize money and one free year of office space. Prior to this, Israni's Zimplistic was awarded the YES! Spring Singapore grant for young entrepreneurs valued at $35,000. Israni amis to partner or license with a consumer appliance brand to bring Rotimatic to market in 2010."

Amazing idea ....

Seen many roti makers which do not necessarily remove the main chore of kneading the dough.

This is what the younger, double earning, faster lifestyle families have been waiting for..

Power of Perceptual contrast

2009-09-19T15:53:00.000-07:00

Scenario 1: Imagine your boss requests that you work over the weekend to help meet a deadline that's important to him. It means you'll need to be at the office 9 - 5 both days to achieve the objective. Trouble is, you promised your friends that you'd spend time with them this weekend. How do you notice yourself responding on the inside? Now she tells you that a possible alternative is to work through two lunch hours this week to accomplish the same thing. Again, on the inside, how do you notice yourself reacting to the second choice?

Scenario 2: Imagine you've some guests coming to a party at your house and you want to ensure the house is spotless. You ask your reluctant (kids/friends/partner) to help out with some chores: either they can scrub and clean both toilets for five minutes, or they can vacuum for five minutes. Which are they more likely to go for?

Most people when asked the same question choose 'working through two lunch hours' and 'vacuum for five minutes' as the preferred options.

What's at work here is the psychological phenomenon known as "Perceptual Contrast". If you were only asked to work through two lunch hours with no alternative option, how would your internal motivation be different to scenario 1? Notice that when a more scary, unpleasant or more costly option is presented to us first, we gravitate towards the second far more easily than if it had been the only option offered. It's almost a relief when that 'easier' option is offered. And consequently our motivation to take it is far higher than if it had been the only choice.

You only have to look at prices in gourmet coffee to see different versions of perceptual contrast at work. Have you noticed how the price differential between large, medium and small is so negligible that most people go for large without questioning why the small size is so damned expensive. In contrast, it seems like a better deal at $2.40 for a cup of coffee. In effect, we're being encouraged to have a different kind of internal conversation. Rather than "do I buy it or not?" the internal conversation becomes "which one should I buy?". It's a subtle approach: moving the conversation from a selling frame to a negotiation frame.

The original author is Haider Imam of the Kaizen Team. Due credit to him.This article was posted as a part of the Leading minds tip.

How to use it: To make something look good, first show something of inferior quality. To get someone to buy something expensive, first show them something even more expensive.

A car salesman might show us a unit that is overpriced and in poor condition before showing us the one they really want us to buy. By contrast, the second one looks like a great deal and we want it more.

I notice the strategy I generally use when I’m asking for something I want is to pare down the request to something that seems reasonable - something I think I can get a “yes” for. Apparently that instinct may be incorrect. If instead I were to ask for something huge first, I would activate the weapon of “perceptual contrast”. If I were to then ask for what I really wanted it would seem small, reasonable, and trivially easy by comparison.

A corollary principle is that once you have already agreed to something large, additional items that are added seem smaller by comparison. Sales professionals use this technique to sell you options and accessories to large ticket items you have already purchased. Once you buy an expensive camera, the costs of all the accessories like a tripod, bag, filters, etc appear trivial.

Leaders lead in humility

2009-09-15T15:33:00.000-07:00

Bill Waddell has written a beautiful piece on the nonsensical extravagant behaviors of executives here. It deals with the recent fact that the government has seen the need to put limits on travel expenses for executives from companies receiving bailout money.

The following lines really hit the core.

“A guy who wears an expensive suit to work, has a company paid Persian rug in his office, and a company paid Lexus parked in the spot closest to the door cannot lead a lean transformation. In fact, that guy cannot lead anything. None of that nonsense enables him to do a better job - it just makes him look good in his own insecure eyes. Everything about him screams to the employees "I am better than you". And that is a failure of leadership in its most fundamental form.”

It is in sync with the saying that the leader should lead in humility.

Dad used to point out people like that. “Look at that man eating his breakfast on the road. He is the owner of that company but still walks up to the tiffin stall to have his breakfast.” The simplicity just awed me.

But can I replicate it, I hope to….

William Wirt

2009-09-11T20:09:00.001-07:00

"Seize the moment of excited curiosity on any subject to solve your doubts; for if you let it pass, the desire may never return, and you may remain in ignorance."

Tips for the consultant

2009-08-07T12:00:00.000-07:00

Here are few points that I have developed over observing external consultants come in and give seminars. I have seen some impressive people, which made me salute them inside and I have seen some whom I just wanted to ask, “Why did you even join consulting, this does not suit your personality.”

I’ve been making notes on what I should do and shouldn’t do if I am in their shoes.

I was looking up my notes this morning and thought I would post some of them.

Here they are:

Go to basics

Go to the basics. Ask questions like, “Why are you here” “why did they hire you” “what is the goal of this business” what is the one differentiating factor between you and your competitor”. These questions startle your audience and leads them to a little introspection. I have found that these questions also help when you are trying to motivate individuals.

Dress like the people:

Blend into the people. Do a little research. Wearing a suit and counseling a group of manufacturing supervisors actually distances you from them. The consultant I felt the most affinity with, actually wore jeans and a rugged work shirt. He was just dressed like the supervisors and they lapped up everything he said.

Don’t show that you are the smart ass

Don’t try to show them that you are the smartest guy in the room and a know all. Don’t make yourself the center of attraction. Turn the focus lights on them. They are the superheros for the day. Make them feel good and make them like you, fast.

It is more important to be liked and a part of them than to be the smartest guy in the room. Coming back to my age old principle, “ People listen to you only when they like you.” And if they don’t like you, spell out the secret of the holy grail, no one cares.

Following it up with another line that has been very useful to me over the last couple of months “People don’t care how much you know, until they know how much you care.”

Repeat people’s words and quote their names

Eg: Like Chris rightly said a while ago, the customer is the most important person on the line. Everyone knows that the customer is the most imp person, but by crediting a person in the group to that statement you turn a person of the group into your favor and make him feel proud.

Show them the future

Show them a dream, a vision of how the whole organization would look 1 year from now with the proposed changes. Eg: A year from now, you would be so high up in your industry that your competitor would just be satisfied to be the number 2. Atleast I bought into the idea, when he described how our plant could look with the changes.

ISB's genesis and the interesting twists behind it

2009-08-06T19:45:00.000-07:00

An interesting story about the Genesis of ISB.

Here is an interesting interview by Pramath Sinha.
Interesting points:

>>How he became the unintended founder of ISB atthe last minute

>>How founding a B-School is also like an entrepreneurial activity?

>> Did you know that ISB was born in a McKinsey Lab?

>> How the campus of ISB shifted from Mumbai to Hyderabad ( which was not even in the scheme of things)?

>> What is the role of Bal Thackeray in the founding of ISB??

Here are some excerpts:

"At that time there was the Shiv Sena and BJP combined government, with the Shiv Sena being the power behind the scenes. And so our board member said, "Hey we all know Balasaheb [Shiv Sena, founder Balasaheb Thackeray]. We'll just go and talk to him and sort this out."

Unfortunately, they went to see him at a time when he was having a big gathering at his place. So there was an occasion to grandstand, and the press was there. So in front of all of these people he made a big deal about how the best business school in the world was going to get built in Bombay, and that they were involved in it and there would be 10% reservations for Maharashtrians by the way, and 50% for employees. And this came off the cuff, from the blue, and it was the next day published in Mid-Day, and it was all over.

This was clearly unacceptable to us. We had always said very clearly that this was going to be completely merit of credit. Can you then support the needy candidates? We will never allow any sort of reservation."

"So it was to put competitive pressure on Bombay, but never really to leave Bombay that we wrote a note to all chief ministers and chief secretaries around the country. Well, not all, but Gujarat, Kerala, Karnataka, Tamil Nadu, Andhra Pradesh, Delhi, Gurgaon, Haryana, and we said, "Listen, we are these guys, we have the partnership, we have the school, this is our vision, these are the people on our board," from Ratan Tata to Ambanis, to Bajajs, to Mahindras, to Parekhs and Kamath, and Lakshmi Mittal. By then the whole board was there. "And please see if you can give us appropriate land. We are looking for 100 acres of land."

And so one monsoon morning we flew from Bombay to Hyderabad, to Bangalore, to Chennai. But the first place we landed was in Hyderabad, and we were completely floored by the hospitality of Naidu [Andhra Pradesh's chief minister at the time, Chandrababu Naidu].

Now it is much more built up than then, and amazingly open, and he said, "Two hundred fifty acres is yours," and, "I will give you plus one of whatever anybody else offers. And we just knew that this was the right place and the right thing to do. And we came back from that trip. I remember we did a teleconference, and the board approved within a few months. We had possession of 250 acres of land which is prime land today for a business school."

Dude..!! Hats off to Naidu... he was a visionary. Can't comment on his political strategies, but he sowed the seeds for technology in Andhra Pradesh, for which Congress is reaping the rewards.

Anyway, read the entire interview here in Wharton's website: http://knowledge.wharton.upenn.edu/india/article.cfm?articleid=4399

IDEA Design awards 2009..!!! my Oscars..

2009-08-06T08:00:00.000-07:00

As you probably already know that I am an avid fan of product design. I get blown off by new design ideas for the simplest things. We take it for granted that somethings that we use are the best they can be.

And some geek comes ahead and does something so simple that its simplicity just blows us off.

The annual design awards by IDEA are my Oscars. They give me the little kick I need once in a while. I religiously look into every new design and just exclaim inside offering my kudos to the designer.

The new thing that blew me off was the Tikk-Tekk.

Was working on redesigning the stock room layout this week. I had to carry this 25 foot tape measure everywhere, measuring the racks, floor and all that crap. The tape measure is the most physical sort of measurement. You have a piece of tape with physical measurements marked on it

and then you place it along the dimension you want to measure and note down the corresponding measurement on the tape. Age old… and I thought this was the only way to take measurements.

And this morning I came across the Tikk-Tekk.

Tikk-Tekk Rainbow measuring device

Bronze Award
Category: Student Designs
Design: Guopeng Liang and Yun Li, Tongji University (China); Samsung Design Membership China (China)

Tikk-Tekk Rainbow is a low-cost universal measuring tool for the visually impaired that uses visual, tactile, and auditory feedback. A rubber plastic ring slips over each index finger. As the measuring string unwinds, the device makes an audible "tikk" sound at every centimeter and a "tekk" sound at every five centimeters. Printed digits and embossed Braille numbers also provide measurement results.

Woww..!! this is where we ought to be going. Move away from age old design and make things simpler to use with the aid of technology. Its also designed with Braille.

The best thing about it was that it was designed by a student..!!!

Look at this cool promo of the Tikk –Tekk. The mechanism behind how it operates is cool..

I thought that it was the coolest design until I saw the floater ladle. How many times I have sunk my ladles in a big bowl, only to dip my fingers in to pick the ladle up and wash it.

Hats off…to Seongyong Lee for his concept. Cant help but bow to his creativity.
This ladle cant sink..!!!

Look at this cool tape measure. Once you look at this, you cant stop thinking… “I should have thought of this.. Its so simple..”

O,EZ tape measure

Bronze Award
Category: Student Designs
Design: Jaewon Choi, Youngdo Choi, Sanghoon Lee, Jieun Myung, Samsung Art & Design Institute (South Korea)

Not just a tape measure, the O,EZ also includes a built-in pencil. When taking measurements, the retractable lead tip can accurately mark the location, leaving your hands free and avoiding the need to scramble for a pen. The hook at its center can also be secured and used like a compass to draw a large circle on a wall or surface.

This LightLane design is supercool…

A device for the bicycle rider to display its own safety lines behind the rider..

http://www.lightlanebike.com/prototpye_video.html

To look into all the winning designs by students.. peek here..

http://images.businessweek.com/ss/09/07/0729_IDEA_awards_students/3.htm

Personal touch with your customers builds your business.

2009-05-18T18:09:00.000-07:00

This happened over the last couple of weeks.

I needed a prototype of a design that I was working on. Searched online and hit up on this supposedly industry leader ALPHA in prototype making. Uploaded a file onto their website to get a ball park quote. Looked at their prices and searched around for better deals. Later uploaded the same file to a dozen more websites to get quotes. Some of them were less than the ALPHA quote.

Couple of hours later this sales guy from ALPHA called up to follow up on what else he could offer to win our business. Talked to him for a while about some industry standards, material options available, etc and he answered all my questions politely.

He informed me that the price of 1 part would be $200.00 whereas the price of 16 parts would be just $264.00. Liked the proposal and sent the purchase order. Specially informed him that I needed the parts yesterday.(Yeah, not a typo, that is the word used when you want something ASAP)

Got it shipped overnight and received the package 2 days after and the parts exactly served my purpose. Liked the quick response and delivery and sent a feedback mail thanking them for the good experience I had doing business with them. Immediately got a personal reply from their CEO thanking me from my feedback.

This flattered me as a customer to know that this was a company where the CEO was in the grind of building personal relationships with customers. Decided that this is the company that I would do all my business with. What did the CEO do different to gain me as a trusted customer and invaluable goodwill?

Nothing much, just a personal thank you mail. How much did it cost him. Just 2 minutes of his time and no extra cost.

OK, and now what do they need to do to win me as a customer forever, bowl out their competitors and develop a personal relationship with me?

The last nail in the coffin was just nailed 10 mins ago.

Just got a gift package from ALPHA thanking me for doing business with them and giving them valuable feedback.

What was inside it? FudgeyNut and cookies.

How much did it cost them? Maybe 10 bucks.

What did they do? They surprised the customer with something he did not expect. They could have offered a discount. But chose a more touchy option of a gift to build the personal relationship instead of a monetary reward. More about this later.

What did they gain? They’ve won unwavering trust from their customer in a very competitive environment.

Finer nuances: The action of giving a personal gift rather than a monetary reward in the form of a discount has more to it than what meets the eye. A discount would benefit the customer company but would not give any incentive to the guy who actually makes the purchase. But with the personal gift, they build a relationship with the key person who actually decides which company should win his business. It could be the purchasing manager, the project engineer or even the maintenance guy.

Certainly an important lesson to remember when you are working in a competitive environment and all your competitors can provide more or less the same. That is when, you go above and beyond the line to build a relationship with your customer.

Ideas for startups - How to get the next big one

2009-03-20T08:56:00.001-07:00

This is an essay about how to get an idea for a startup.

Read through the entire thing and its really worth your time if you are looking for some startup idea guidelines.

The essay is comprehensive in the sense it is logical and encompasses all the bits and pieces of startup advice that you've been hearing everywhere.

Some excerpts:

"To generate such questions you need two things: to be familiar with promising new technologies, and to have the right kind of friends. New technologies are the ingredients startup ideas are made of, and conversations with friends are the kitchen they're cooked in. "

"What these groups of co-founders do together is more complicated than just sitting down and trying to think of ideas. I suspect the most productive setup is a kind of together-alone-together sandwich. Together you talk about some hard problem, probably getting nowhere. Then, the next morning, one of you has an idea in the shower about how to solve it. He runs eagerly to to tell the others, and together they work out the kinks."

"Another classic way to make something people want is to take a luxury and make it into a commmodity. People must want something if they pay a lot for it. And it is a very rare product that can't be made dramatically cheaper if you try.
This was Henry Ford's plan. He made cars, which had been a luxury item, into a commodity. But the idea is much older than Henry Ford. "

If these tidbits interest you, go ahead and read the article here.

10 Tips to find Domain names

2009-03-19T20:39:00.000-07:00

Ever faced the dilemma of a domain name for your startup ?

James Siminoff, a serial entrepreneur has 10 tips on how to search for domain names like a Pro.

The advice is pretty valuable for someone new to the field like me.
After reading the article, I've realized that my blogs must be anywhere close to the bottom 10% in terms of searchability. (Yeah, I coined this word.)

Beginners guide to Twitter

2009-03-19T09:27:00.000-07:00

I did not know why Twitter was talked about so much in the blogging circle and startups, although I signed up for it. Guy Kawasaki used to talk about it a lot in his blog.

Jus found this Beginners guide to Twittering written by none other than the CEO of Zappos.

Finished reading it and it now makes a lot of sense to get hooked onto it and get all ur frens into it too.

Happy Twittering

Soap box: A Japanese case study

2009-03-17T02:11:00.000-07:00

An interesting case study…

One of the most memorable case studies in Japanese management was the case of the empty soap box, which happened in one of Japan's biggest cosmetics companies.

The company received a complaint that a consumer had bought a soap box that was empty.

Immediately the authorities isolated the problem to the assembly line, which transported all the packaged boxes of soap to the delivery department. For some reason, one soap box went through the assembly line empty. Management asked its engineers to solve the problem. Post-haste, the engineers worked hard to devise an X-ray machine with high-resolution monitors manned by two people to watch all the soap boxes that passed through the line to make sure they were not empty. No doubt, they worked hard and they worked fast but they spent whoopee amount to do so.

But when a rank-and-file employee in a small company was posed with the same problem, did not get into complications of X-rays, etc but instead came out with another solution.

He bought a strong industrial electric fan and pointed it at the assembly line. He switched the fan on, and as each soap box passed the fan, it simply blew the empty boxes out of the line.
**********************************************************************************
Moral of the story: ALWAYS look for simple solutions. Devise the simplest possible solution that solves the problem

Networking website for school goers

2009-03-04T17:55:00.000-08:00

Recently my cousin, who is studying his 6th class, came over to my house for his vacation. He immediately ran over to the computer.
I was curious about his enthusiasm and followed him to find out what it was, that has evoked such a strong feeling of attraction. He opened the site: http://classteacher.com/horlicks/ He was very strongly influenced by the advertisement in TV which is aimed at school going kids. It just has a couple of games and a little relevant info, but it certainly caught my attention as a wonderful business model.

I see this is as a good opportunity in a relatively blue ocean market with massive potential.

We will build a portal aimed at specifically at school goers.

What do we provide:

Add online games which can be played along with their classmates. This is such a thrill, if u've ever played online pool with your classmates or other friends. (Directly buy the games from developers)
Add ideas for science projects, link things to www.howstuffworks.com. So they have abundance of ideas, whenever they need to work on something. (This is a huge plus, my little sisters keep wandering all over the place and net for ideas.)
Target the students from 4th standard to 10th standard. Pore through their books. Provide detailed info on every topic. Provide ideas for essays, school debates, etc. (Hire some teachers to provide this info on a pay-by-work basis.)
Keep interacting with schools to assess the needs of the students.
Post math tips in an animated way.
Provide a platform, where the kids can post personal experiences and award them with their day of glory by posting it on the homepage.
Provide tools to unleash their creativity and help them develop their distinct personal page, which they will be proud of and flaunt it to their friends.
Provide an online interaction-social networking platform similar to facebook, targeted at school-goers.
In short-make the site such an attraction that kids want to spend all their online time with the site because it provides both educational stuff and fun stuff. Cater to all the needs of the school goer.

Revenue making model: The primary advantage of this site is that you have a large saturated group of target audience withing the same age group and with almost similar tastes. So any advertising just hits the core group unlike an advertisement on a hoarding. I can see this primarily as a advertising based model. If you boast of a high number of registered users or everyday clicks, kid product companies would not want to miss this opportunity to advertise. Better still, approach leading kid based product companies like Boost, Maggi, chocolates, etc to sponsor the whole thing. It helps them build a strong bond with their target consumers.

I am still not convinced by this revenue model and open to ideas on how we could milk this cash cow. This is a largely untouched market segment.

Waiting on your valuable input

Stapler-Hole puncher

2009-02-27T18:34:00.000-08:00

If every student needs a stapler and a hole puncher on on their desk, why don't we save space and combine both of them ??

Employee fat buster

2009-02-19T19:33:00.000-08:00

If we can design any portable equipment that will allow us to exercise in our office itself, it would be a huge market.

Some of the present ideas are:

Squeezing the stress release ball in your hand
Lifting a bundle of books with your legs, while sitting.

But all these ideas are not revolutionary. You need to have the next revolutionary design so that the employee can burn some instant fat sitting at his desk, like stretching a rubber cord or compressing something with your feet to build your calf muscles.

If possible need to work with a kinesiologist to come up with the design.

The market is huge considering all the people working in front of computers all day. And if the product is designed so good that the doctors recommend it, dude you are on to big things.

And if the product is credible and certified, corporates are going to buy them for their employees.

DARE - Because entrepreneurs do

2009-02-19T19:16:00.000-08:00

Found this new website this morning. http://www.dare.co.in/

Its actually a portal with all kinds of resources and news for indian entrepreneurs.

************************************************************************
Update:
This site is more than just another portal. I am impressed with the wide range of topics that it covers from IT to Air filter manufacturing to rural irrigation pumps.
Also has a host of new FEASIBLE ideas.

Tata Nen's hottest startups

2009-01-23T07:08:00.000-08:00

Lots of entrepreneurial activity going on in India.
The most encouraging fact is that the entrepreneurial activity is not in the old tried and tested waters but in the innovative value waters.

Tata-NEN have announced the hottest startup awards for 2008.
The TATA NEN Hottest Startup Awards are a result of the combined efforts of TATA, a rapidly growing business group in India with significant international operations, and the National Entrepreneurship Network (NEN), a non-profit organization, and India's leader in entrepreneurship education.I am not here to explain what it is, just tune into their homepage.Click here

Businessgyan has come up with an article on the 30 shortlisted startups here

While I was researching each business, these ideas struck me as innovative.

Ecomove solutions: Its like the bicycle rental service available in France.
Ecomove Solutions Pvt Ltd (EMS) is intending to launch rental station network that allows you to hire and return a bicycle.
"It is proposed to provide eco friendly and economical alternative travel solutions to the members of EMS. To start with, we are looking at providing high-end bicycle rental services to all the members at various locations in Mumbai. We intend to have about 40 locations to start with around Mumbai and nearby areas."
(Wonderful idea, but I am afraid if the market is ready for a change like this. I may rent a bicycle in US, but would not do the same in India. My reasons would be sweaty, personal safety and pollution.)

Dailydump: Helps you compost most of your home waste at home. It sells related products and helps in after sales service.
(Can see a niche market in upper class and few sections of the upper class society. If the investment is not huge, breakeven would be pretty easy. Great idea though.)

Deskaway: Online project management tool.
DeskAway gives you an accurate view of your project progress and eliminates common problems when working in teams. DeskAway is an online software, so, there is nothing to download or install on any computer. All you need is an Internet connection and a web browser.

Elements Akademia: Elements Akademia - conceptualized, funded and run by a group of IIM Alumni - is envisaged as an innovative national chain of vocational schools.

Lakshya: The background looks very impressive. Built hobby into a business. Figured in the entrepreneurial case study in Darden Business School and ISB, Hyderabad. Lakshya is a dream child of four young IIT graduates, conceptualized with an aim to revolutionize the way learning is perceived and teaching is delivered. "We believe that with a proper thought process given to teaching pedagogy, "Learning can be made Interesting" and hence effective."

The Loot: "The LOOT" is a multi-brand discount store, offering customers a wide range of products with discounts ranging between 25% -60% - throughout the year.

Evam Entertainment: Evam is a 'theatre entrepreneurship' fuelled by youngsters for the youth. A 5 year young 'happy factory' with one mission - use theatre to make people's life happier and to fill their lives with lightness and a sense of purpose.Primary Revenue streams include live stage theatre shows, corporate theatre performances, theatreLIVE methodology based corporate training modules, 'd sound n d light' - Evam's audio media productions and student interaction modules.
(This looks promising, esp for the Gen-N group who wanna do diverse activities while working on their full time job. Suprisingly met an old friend after 16 years and she mentioned that she was part of this theatre chapter in hyderabad.)

Sanmaan Org: Sammaan's idea is to systematize the working of all Rickshaw pullers by bringing them under one roof and to modernize the cycle rickshaw pulling sector (which contributes 30% in urban transport) with small but innovative changes. This not only makes it easier for the rickshaw pullers to drive and increase their income through Outdoor Advertising, but Value Added service such as sale of Mineral water, Juices, Mobile recharge, courier collection, Bills collections also makes it more comfortable and enjoyable ride for the commuter.
( I like this idea a lot. Was just reading "The Blue Ocean Strategy" which mentioned of entering unchartered market spaces by adding value with innovation. This is exactly what they are doing.)

Librarywala: Librarywala provides a wide selection of books to readers at a low cost and at their convenience.
(An idea that everyone has but no one has the guts to go about it. Success depends a lot on the marketing, operation and serving customer values)

These were the most striking and innovative ideas among the shortlisted 30.
The common positive point observed among all these firms is the website design. The website designs of all these companies are really strikingly innovative. Lots of young minds working creatively...

Important lessons in personnel management

2008-11-25T18:36:00.000-08:00

Learned few very important lessons today in the first 4 hours at office.

Get their monkeys off your back. If your people have a problem and they need a solution don’t just jump into the ring and provide a magic solution that fixes everything. That is the worst thing you can do. Sit back, frame the problem statement and give it to your people asking them to solve it and come back with the solution. Then discuss the merits and demerits of the solution and make them select the solution you want to implement.

Reason: If you provide the solution, they won’t implement the solution whole-heartedly. Even if you give the whole perfect solution, they are going to find faults in it. But if it’s their own solution, they will make it work.

I asked the supervisor if he would like to use a visual training board. He said yes. But if I do the whole work and give the finished product, he will not use it as much as if he creates the board himself. Now I must ask him to create a list of all the operations and make him do the rough draft.

On the assembly table, I did the biggest mistake in trying to help them. I did all the homework, identified problems, worked through every problem, and designed the end table. I may have done all the engineering stuff right, but I did the biggest blunder in personnel management. “ I designed the whole table, which they should use.” Their ideas are different. What I should have done is ask them to come up with what their problems are and their potential solutions, help them out and make it their design. That is Lesson 101 in a manufacturing plant.

You don’t need to show how smart an engineer you are by reeling out perfect solutions, instead focus on a solution that is going to be implemented. It is going to be implemented only if it’s their solution. Just give them the problem and ask them to come up with a solution.

The way a customer centric business should be run

2008-11-17T18:33:00.000-08:00

This morning, as I was going through my daily list of must read blogs, I stopped upon this wonderful article of how an ideal customer service oriented company should run.

Saishunkan is a Japanese cosmetic company. You’ve got to read this article and open your minds to what true customer service is?

The hierarchy looks like something right out of a fairy tale book… so fictitious and dreamy…

One question that pipes me is that how can one transform an existing company into such an ideal place? Is it even feasible.

Some of the decisions that they have taken is straight out of the gut feeling, you feel it should be done like this and you do it. Your other half of the brain may reason that it has never been done like this and it may be foolish but you got to refer back to you gut feeling again and follow it.

The old adage supports, “If you want something that you never have, you should do something that you never did.”

Read the post on Saishunkan here… http://www.evolvingexcellence.com/blog/2008/10/jke-day-2-saishunken-cosmetics---customer-care-trumps-a-factory.html

Design - Common sense is not common

2008-08-13T12:19:00.000-07:00

This is one of the designs that strike you as, " Shucks.!!! why did it not occur to me."

The Revolutionized Wrench provides exceptional user ergonomics, comfort, control and torque through an innovative design that offers a 500 percent larger surface area over traditional wrenches.

In addition to seven patents, the Revolutionized Wrench has received numerous industry awards and much media attention, including a commendation from the National Arthritis Foundation.

Check out the other cool award winning product designs here in Businessweek.

Everything about consultants

2008-08-13T07:07:00.000-07:00

An interesting story about consultants:

A shepherd was herding his flock in a remote pasture when suddenly a brand-new BMW advanced out of a dust cloud towards him. The driver, a young man in a Brioni suit, Gucci shoes, Ray Ban sunglasses and YSL tie, leans out the window and asks the shepherd, "If I tell you exactly how many sheep you have in your flock, will you give me one?"

The shepherd looks at the man, obviously a yuppie, then looks at his peacefully grazing flock and calmly answers, "Sure. Why not?"

The yuppie parks his car, whips out his Dell notebook computer, connects it to his AT&T cell phone, surfs to a NASA page on the Internet, where he calls up a GPS satellite navigation system to get an exact fix on his location which he then feeds to another NASA satellite that scans the area in an ultra-high-resolution photo. The young man then opens the digital photo in Adobe Photoshop and exports it to an image processing facility in Hamburg, Germany. Within seconds, he receives an email on his Palm Pilot that the image has been processed and the data stored. He then accesses a MS-SQL database through an ODBC connected Excel spreadsheet with hundreds of complex formulas. He uploads all of this data via an email on his Blackberry and, after a few minutes, receives a response. Finally, he prints out a full-color, 150-page report on his hi-tech, miniaturized HP LaserJet printer and finally turns to the shepherd and says,

"You have exactly 1586 sheep."

"That's right. Well, I guess you can take one of my sheep." Says the shepherd. He watches the young man select one of the animals and looks on amused as the young! man stuffs it into the trunk of his car.

"Hey, if I can tell you exactly what your business is, will you give me back my sheep?" T

he young man thinks about it for a second and then says, "Okay, why not?"

"You're a consultant." says the shepherd.

"Wow! That's correct," says the yuppie, "but how did you guess that?"

"No guessing required." answered the shepherd. "You showed up here even though nobody called you; you want to get paid for an answer I already knew; to a question I never asked; and you don't know crap about my business."

"…Now give me back my dog."

Tacts of Persuasion

2008-08-11T08:05:00.000-07:00

This is an interesting piece that I read today morning. It’s about the art of persuasion in sales. It’s a real time experience in Turkey.

One of they key points that I have deducted from the anecdote is: Make your customer like you first. Then he will be more willing to like your product on your price. Don’t focus on the product and the pricing initially. Make friends with him and give him an impression that you are going to remain friends even if they don’t buy anything from you.

This reminds me of my friend Praveen’s dad’s line. It just got etched in my memory.
During our Engineering days, Praveen wanted to buy a 1955 four wheel drive open top JEEP.
Negotiations were going on between Praveen and the seller for over a week and they were haggling on the price range of around Rs.80,000. Praveen’s dad entered the negotiation to close it.
His approach was totally different. His key points were:
• We are good friends.
• I am going to walk away from the deal, if the price doesn’t suit me.
• We are going to be good friends, even if we don’t make the deal.

He stressed the last point repeatedly. “Sir, the jeep is not as important as our friendship. If we don’t buy this JEEP, we may buy another one. But we should not let this deal spoil our friendship.”
Once the relationship of friendship was raised so high, the seller felt obliged to be consistent with the relationship that was supposedly growing and came down to Rs.55,000.

That was the first time I saw a practical application of Persuasion.

Read the article here.

Hiring the most creative people

2008-07-31T05:53:00.000-07:00

This is a nice article on how you should go about hiring employees like you for your company.
One point that is repeatedly stressed is: The most creative and enthusiastic people’s prime motivation to join a company is not just money. Money in fact is at the bottom list when compared to other aspects like complete freedom, an avenue to vent out their creativity, an opportunity to be a part of a passionate team with great ideas, work while having fun, etc.

Read here for the 10 reasons why you should join Mind Valley.
The rules are put in such a way; it would be tough to resist their offer.

Steve Paslina: Habit change is like chess

2008-07-29T09:57:00.000-07:00

Steve Paslina has an insightful post on how to break habits and create new ones. He compares changing a habit to a game of chess.

There is an early game, where you don’t directly work on the habit in the beginning but set yourself up for the change.

In the middle game, you analyze what you need to successfully go to the end game. Such as researching about people who already made this change, knowing the difficulties you are going to face and preparing alternatives to make it easy.

In the end game you sail through, if you have executed the early game and the middle game perfectly.

Comparing it to my GMAT preparation, I can find some similarities that I implemented.

Long before I started preparing, I read through the experiences of previous exam takers.

Then read through the problems they faced and how confidence plummets in between, how frustration creeps in, etc. Made up my own ways of how I thought I would face all these tides.

In the end game started my preparation based on other’s experiences. Though I faced all the same problems at least I was not taken by surprise.

Read the whole post here.

Guy Kawasaki

2008-07-27T21:40:00.000-07:00

"Guy Kawasaki", every technology entrepreneur must have heard his name at least once. He is one of the original Apple employees in 1984. He is a venture capitalist now and a great speaker. Click here to know more about him. This is his blog.

I have read a lot about him and wanted to read his famous book, "The Art of the Start".
Today started watching one of his videos, to actually forget one of the most dreadful chores in an office-going guy's life. Yeah, you have guessed it right, its "ironing clothes". (Just waiting for the day when some genius would invent a portable machine to iron my clothes. )

This video of Guy Kawasaki is one of the best videos for a budding entrepreneur.
Its both incisively informative and humorous. He just throws out pearls of wisdom, one by one in the most simple yet humorous way.

.If you are not into entrepreneurship, you should watch this video to analyze how to make your presentations effective and interesting.
Some of his pearls are:

His famous 10-20-30 rule for an effective presentation. Your presentation should have less than 10 slides, should be less than 20 minutes and have a font size greater than 30.

Always ask a woman about your business model. Don't waste time asking men.

Always hire a person who is more intelligent than you. If your employees hire less intelligent people than you and the cycle repeats down the chain, soon you will see dumb people all around you.

I don't want to spill all his pearls. I'll let you watch the video and have some fun.

Remember, the time spent watching this video would be one of the best things you did since the last time you read a good book.

TED

2008-07-23T09:35:00.000-07:00

End of a boring day, you feel an uneasiness in you. Feel that the whole day has passed off, without even having to switch on your brain. All day it was feeding on beautiful babes on VH1 and those larger than life hollywood homes, which try to make you believe that sometimes elephants do fly.

Wanna switch on your CPU(brain) for a bit? Switch off the TV for a moment and watch this video while your having your dinner.

I bet, it would give you something to chew on.. and make you feel a bit better than what you were an hour ago.

TED (Technology Entertainment Design) is an annual conference held in California, USA. It defines its mission as "ideas worth spreading". Its lectures cover a broad set of topics: science, arts, design, politics, culture, business, global issues, technology, and entertainment.

For a start, try watching this video:

His product designs are both simplistic and innovative.
In between "Product Design is my new fad.

Viktor Frankl

2008-07-17T08:00:00.000-07:00

"Don't aim at success - the more you aim at it and make it a target, the more you are going to miss it. For success, like happiness, cannot be pursued; it must ensue... as the unintended side-effect of one's personal dedication to a course greater than oneself."

Scarcity and its effect

2008-07-14T14:33:00.001-07:00

Seth Godin, one of the present day’s marketing gurus, is the author of one of the most popular blogs in the world.

Was reading his blog today and one of his tip, set my thinking bells tinkering.

* “Scarcity creates fashion. People want something that others can't have.” (Refering to iPhone)

Recollected a conversation I had with a friend from Hyderabad a month ago. Presently owning a BMW does not necessarily put you above your social peers. Because it is no more scarce. Audi is the Zing thing now.

It has happened with Benz also. 7 years back, when Mercedes was just entering Hyderabad, owning any model of Benz put you way above your peers. But slowly Merc was not so scarce with every one’s dad(rarely), uncle or at least having a friend whose uncle owned one. (It automatically becomes as good as your uncle owning one ;) )

So how would it be if Mercedes or BMW played the scarcity game and created an aura around their brand??

* “Give the early adopters a reward. In the case of Apple, I would have made the first 100,000 phones a different color. Then, instead of the first buyer being a hero for ten seconds, he gets to be a hero for a year.”

You can read the whole post here.

Business Incubators in India

2008-07-12T09:21:00.000-07:00

Came across this interesting video of how Business Incubators are empowering the young guns with nothing but a powerful idea. Kudos to Mr. RMP. Jawahar and his team.

Here is the description of the documentary on TREC-STEP:
Business Incubators help to improve the survival and growth of innovative start-up companies by providing facilities, management advice and support services.

Since 2002, infoDev has supported more than 60 business incubators in over 40 developing companies around the world.

InfoDev is a global grant program managed by the World Bank to promote innovative projects on the use of information and communication technologies.

STEP is a model interface institution, which delivers innovation, science and technology and entrepreneurship through training, development and consultancy initiatives. It was established in 1986 in the sprawling environs of Regional Engineering College, Tiruchirappalli is the first STEP in the country. It has been continually engaged in promoting a new genre of entrepreneurs and many new initiatives for ushering in technology based growth.

World Bank - InfoDev

Protect your idea

2008-07-09T13:53:00.001-07:00

IT has happened umpteen times and it still happens again and again. People have great ideas. They are not sure, if the idea is commercially viable. They make a prototype, their well wishers love it as if its the next big idea after Edison's bulb invention. But they are still unsure. They make more models. The models start selling. This phase is so exciting that they forget everything else. They pump in money and start production. The market enamors the product. The sales keep on growing exponentially month after month…!!!! Suddenly they notice a blip in the numbers. They attribute it to some external factor. It repeats the next month and the numbers start plummeting….!!!
What has happened?
They look back and see a blunder!!!
They had not bothered about protecting their idea with a patent. And now, everyone in the market is making one. Now they are back on earth and are no more coasting amongst the clouds.

Like a bike (Kokua) is one such product. A bike without pedals, so that kids can cruise along without having to worry about their balance. Here are some cool pics.

Read the full story here in Financial Times.

Henry Wadsworth Longfellow

2008-07-09T09:54:00.000-07:00

"We judge ourselves by what we feel capable of doing, while others judge us by what we have already done."

Statistics, Correlation and Kids behavior

2008-06-15T16:56:00.000-07:00

I wanted to touch base upon a point from Freakonomics.

Was listening to the radio the other day, driving from work. Heard that a study has discovered that there was a high correlation between waking up early in the morning and getting good grades.
This was concluded by saying, early birds achieve good grades. Sounds logical right..!!

But after reading Freakonomics, there is an other way of looking at it.
When you are speaking of correlation, consider this statistic about the cities with most number of cops had the highest crime rate i.e; Washington DC and Denver. If we conclude it by saying that cops are causing all that crime, we've certainly goofed up.
Consider this tale about a Czar who found out that the most people died in the cities with the most doctors and decided to shoot all the doctors to increase the mortality rate.

By now you must have understood the folly in the correlation between early birds and their grades.
Speaking of correlation:
When we see a correlation between X and Y, it could be one of three possibilities:
X causes Y, Y causes X or X and Y are caused by an external factor Z.

So the reason for the higher grades could be any of three possibilities:

The students who get up early in the morning to study, get more time to study (X causes Y).
Actually, the students who are interested in studies tend to get up early in the morning. Obviously these students who are interested in studies are going to have good grades (Y causes X). It could be foolish to wake your son up early in the morning, just expecting his grades to catapult upwards.
It could be their genes. Studies have shown that a child inherits 50% of his IQ from his parents. (Didn't say which parent, so I am assuming that both the parents are well educated.) So most of the time, the parents may be early birds themselves, which the child eventually imbibes. (External factor Z causes both X and Y)

Digressing here a bit.
It is interesting to read more about how much do parents really affect their kids. Studies show that 50% of the behavior is in the genes itself. Interesting to note a study of the children who were adopted into well educated families. The study found out that the IQ level of the adopted kids was most similar to the IQ level of their biological parents than their adopted parents.

I always wanted to find out a solution to what makes some kids enamor books while others don't. Heard from my sister that a lot of parents read books to their kids at a young age, which helps the kids form a fascination. Believed I had an answer.

Was speaking to my CEO the other day. He has read books for all his kids, while they were growing up. But only 2 of the 5 kids have enamored books. He thinks that it's more in the kid's personality. Its not easy to change that.
Hmmm.... wanna do more research on this, will update you

2008-06-10T08:00:00.001-07:00

You gain strength, courage and confidence by every experience in which you really stop to look fear in the face. You must do the thing you think you cannot do. ~ Eleanor Roosevelt

Bring the Class to the Masses

2008-06-09T17:28:00.000-07:00

Was researching on new product ideas, and in the meantime was reading "Freakonomics" by Steven Levitt. Stopped reading just after seeing this line, "DuPont had pulled off the feat that every marketer dreams of: It brought class to the masses.

The background: "In 1939, when DuPont introduced nylons, countless American women felt as if a miracle had been performed in their honor. Until then, stockings were made of silk, and silk was delicate, expensive and in ever shorter supply. By 1941, some sixty-four million pairs of nylon stockings had been sold - more stockings than there were adult women in the United States. They were easily affordable, immensely appealing, practically addictive. "

Further research on DuPont's miracle revealed that, "After the II World War ended the, the demand for nylon stockings grew so exponentially that the demand greatly exceeded supply for the next two years. The shortage led to several riots by impatient women who had stood in line for hours for stockings. Newspapers ran stories with headlines such as "Women Risk Life and Limb in Bitter Battle over Nylons." Nylon became far and away the biggest money-maker in the history of the DuPont company.

The basic business lesson to be learnt is that when you can create a product which brings class to the masses, you are going to revolutionize the market dynamics in your favor.

Looking back at some case studies,
The product that overnight revolutionized the Indian consumer market in 2000 was the Softy ice-cream. It based itself on the same idea of bringing the class to the masses. Pre 2000, quality ice-cream was a class product. Priced at Rs.25, it was a luxury for middle class. Students, middle class and lower middle class couldn't afford it as a regular recreation. It was considered a class product.
And then, the Softy happened. It brought the class product of ice-cream to the masses for just Rs.5. The people loved it and embraced it with frenzy. It brought money to everybody involved, from the equipment manufacturers,distributors, raw material suppliers to the mom-n-pop stores. The idea was such an instant hit, that every mom-n-pop store bought an equipment. My dad also wanted to buy one.
An other example, was the shampoo packaging. Pre 1990, shampoo was a class product. It was sold in bottles and they were expensive. Then the sachet packaging revolution happened. It brought the class shampoo to the masses for just Rs.1 It was a huge deal for the aspirer and the deprived class (Household income less than Rs.200000 per annum) who constituted 90% of the population in 1990. (The Bird of Gold: The Rise of India's Consumer Market. May-2007)
The recent case using the same principles are contact lenses. In 1999, contact lenses catered to the elite class. But starting 2000, competition entering the market and technological breakthroughs saw the prices coming down to meet the masses. And the sales just grew exponentially. (Tried getting solid numbers on this, but the report costs $3950.00. You can try one here.)

In the same breath, I would like to point out the other extreme point.
Any product that can bring class to the masses is going to enjoy huge consumer embracing, as long as it provides the core value of the product, which the consumer expects. It could be quality, reliability, service, etc.
Softy ice creams, provided good quality ice-cream, which was its core value devoid of its frills. The shampoo sachets provided the core value of the shampoo.
But a Chinese motorcycle manufacturer did not enjoy the same success. In 2002, they introduced a 100 CC bike for just Rs.20,000. Surely aimed at bringing the class to the masses, but failed miserably as they could not provide the core value which bike owners expect. It did not provide them reliability and after sales service.

Indian infrastructure hurdles

2008-06-08T18:42:00.000-07:00

Read an interesting article in Financial Times on the realistic infrastructure situation in India and the issues which could burst the growth bubble, if not addressed. I've just added the highlights of the report. If interested, you can read the article here.

India’s infrastructure is stretched close to breaking point.

In the near term, India’s economic growth is going to hit a speed limit.

India’s Planning Commission, in its approach paper to the 11th five-year plan, acknowledges the gravity of the problem and calls for infrastructure spending to rise to 8 per cent of GDP in the period 2008-2012 from 4.6 per cent. Link for India's 11th five year plan: http://www.planningcommission.nic.in/plans/planrel/11thf.htm

The peak electricity deficit this year rose to an eight-year high of nearly 14 per cent, according to Morgan Stanley, leading to blackouts that forced companies to install costly private back-up systems. This is a huge disadvantage for our manufacturers, trying to compete in price with international producers with good infrastructure.

Mumbai has not added a single new generating plant for more than a decade.

India has just one per cent of the world’s vehicles but 10 per cent of global road fatalities. This owes to the fact that "The national road-building programme has slowed in the past two years, falling to just over 500km last year from 2,500km in 2005, despite soaring sales of trucks and cars."

Indian manufacturing, despite pockets of excellence, is on the whole struggling to become competitive: India’s share of global goods exports stood at just 1.2 per cent in 2005, compared with China’s 9.9 per cent.

Small and medium-sized businesses, which generate the bulk of new jobs in any economy, are suffering most from the lack of high-quality public infrastructure. Unless this is resolved, economists warn that India’s demographics – half the population is under the age of 25 and 40 per cent under the age of 18 – will prove a liability rather than an advantage.

With India’s working age population set to increase by 71m to reach 762m in the next five years, the Asian Development Bank has warned that the country faces a potential employment crisis.

As the telecoms and aviation sectors show, where private capital and management disciplines have been introduced, the results have been remarkable. It has become one of the fastest-growing telecommunications markets in the world.

Poor infrastructure is India’s Achilles heel. But it is also the area that is receiving the most attention from policymakers and one that offers significant opportunities to private investors, both domestic and foreign.

Unless the infrastructure issue is placed high up in the priority list for the government at the expense of short term fall in GDP, many of our advantages like young population and huge size of domestic consumption could turn into a bane rather than a boon.

Leadership

2008-06-06T06:52:00.001-07:00

Leadership is solving problems. The day soldiers stop bringing you their problems is the day you have stopped leading them. They have either lost confidence that you can help or concluded you do not care. Either case is a failure of leadership.
~Colin Pow

2008-06-05T14:00:00.001-07:00

If you think you can do a thing or think you can't do a thing, you're right.

Henry Ford

Making people feel special

2008-06-04T13:23:00.000-07:00

How does a person retire in a company???

How is his last week going to be like?

She says that she is retiring and will not be in here from next week. Friday would be her last day. Everyone meets her once during the day and say bye. And she vanishes…..

That is what I expected.

But this is how it happened in our company..

Gayle was retiring this week. There was a banner put up, saying there was a retirement party at break today. I was not too willing to go, put just dropped in, coz I shared a good rapport with her and I liked her professionalism at work.

What was inside the room completely astounded me. There was Gayle sitting at the head of the table. There was a huge cake in front of her. The whole table was filled with all sorts of cut fruits. People all over the crowded room. People from every department were there. Then the CEO himself was making preparations from half an hour ago, laying out the cake, checking if everything was right.

When the party started, more surprises begin to flow. I had never imagined, how special you can make a person feel, on her special day.

The CEO himself started off the celebration, by saying how he was trying to put up a speech for Gayle, and he had so many memories of her dedicated work, that the whole experience touched him. Then he brought up a photo album from 1987, the year when Gayle started working here. There was a photo of her, trying to hide her face. She was far away in the photo. The next surprise was the CEO picked up a photo, where he tried to zoom into her and then showed the picture to everyone in the plant. The same thing you do with your dearest friend. The whole experience touched everyone. Then he said a few words of how special she was to the company and how dearly we are going to miss her. All his words were expressed sincerely with a deep feeling.

The entire room was in the same feeling of missing her from next week, of not seeing her smiling face again first thing in the morning. It just touched me. Gayle was happy, people were admiring her for her work in the last 23 years. Tears were rolling, but she could not stop smiling.

Last week was speaking to some people and they were saying how they loved working here. I did not understand that. But today I can see why everyone loves working here. I was trying to see the expressions of the people who've joined this company just 2 weeks ago. They were just spell bound. They must have just walked in to blindly work for some company from 6 to 4, so that they could pay their bills. But what they are experiencing is completely different. I guess, a few must have been dreaming what their retirement party would be like.....

One important thing if you are the CEO, make your people feel special.

For Gayle’s retirement party, it hardly takes 40 mins, but if he supervises all the arrangements and does some homework, all the people in the company feel special, that this is a company, where every employee is treated as a family. And the CEO, taking special interest in making someone feel special, that could be one of their best days of her life.

If you are the CEO, you just being there just makes the person feel special. And all your people understand how special they are.

Dont kill the creativity

2008-06-04T13:22:00.000-07:00

“People will work hard when they are given the freedom to do the job the way they think it should be done, when they treat the customers they way they like to be treated. When you take away their incentive and start giving them rules, BOOM, you’ve killed their creativity.”

"I cant understand why people are afraid of new ideas, I am afraid of the old ones." - John Cage

2008-06-04T09:30:00.000-07:00

2008-05-09T07:54:00.000-07:00

Asking 'why' again and again is harder than you think, but it works

GEORGE STALK

George Stalk Jr. is senior vice-president of Boston Consulting Group of Canada Ltd. and adjunct professor of strategic management for the Rotman School of Management at the University of Toronto.

May 5, 2008

Asking "why" is the basic act of probing. Searching for root causes takes strategy formulation away from the unconscious repetition of past patterns and mimicry of competitors. Asking "why" leads to new insights and innovations that sometimes yield important competitive advantages.

Asking "why" repeatedly is a source of continuous self-renewal, but the act of inquiry itself is an art. It can evoke strong reactions from the questioned. It is rarely welcomed. It is sometimes met with defensiveness and hostility, on the one hand, or, on the other, the patronizing patience reserved by the knowledgeable for the uninformed.

To ask "why" - and "why not" - about basics is to violate the social convention that expertise is to be respected, not challenged. Functional organizations in mature industries have a particular problem in this regard. But growing enterprises in new frontiers must eventually confront the reasons for their success or be displaced by competitors who see things differently.

One risks a lot to challenge the "lord" in his fiefdom.

Questioning the basics - the assumptions that "knowledgeable" people don't question - is disruptive. Probing slows things down, but often to good effect. Probing can yield revolutionary new thoughts in quite unexpected places.

Few new thoughts have been as revolutionary as the Japanese Manufacturing Technique. Toyota was the leader in its development, and over more than 40 years slowly learned to turn upside down the most basic assumptions about how manufacturing must be conceived and organized. Central to this rethinking was tireless probing.

In his book on the Toyota Production System, Taiichi Ohno, formally the vice-president of manufacturing of Toyota, cites the practice of "the five why's." He gives an example of how asking "why" five times (or more) led him through all the explanations to find the most important root cause.

It's easy to say, but difficult to practice.

Suppose a machine stops functioning.

1. "Why did the machine stop functioning?"

"There was an overload, and the fuse blew."

2. "Why was there an overload?"

"It was because lubrication of the bearing was not sufficient."

3. "Why was the lubrication not sufficient?"

"Because the lubrication pump was not pumping sufficiently."

4. "Why was it not pumping sufficiently?"

"The shaft of the pump was worn, and it was rattling."

5. "Why was the shaft worn out?"

"There was no strainer attached, and this caused metal scrap to get in."

To have stopped anywhere along the way would have ended the search before the root cause was found. And there is still value in this example of asking even more "whys." To probe to the limits is to simplify the problem to its essentials and solve one problem rather than five.

To pursue such probing takes a special, strongly motivated person, unless one makes such questioning the norm for the organization. Asking "why" five times is easy to say, but hard to do. It challenges people's knowledge and even self-respect. It can call into question their diligence and the basis of their expertise. It requires fresh thinking on all sides. Yet it's so basic to learning, to seeing new things from the familiar.

The superior must be handled with great interpersonal skill. If you face a superior try using the "five whys" by yourself, first. Then invite the superior to share his wisdom and experience to help you refine and extend your initial effort. If possible, re-visit a decision whose outcome the superior is unhappy with and work with him using five "whys" to see if the decision is indeed the correct one.

Good strategy depends critically on knowing the root causes. Finding them is often a task beyond quantitative analysis. One must look to broader frames of reference and bring basic judgment and common sense to bear. Probing - asking why - is the often intuitive search for the logic that heavy data analysis can miss or bury.

Asking "why" is a qualitative act. It is different from quantitative analysis, but the one gains power from the other. It propels analysis forward by raising new questions to be subjected to rigorous analysis. It takes us beyond the numbers to new answers, new solutions, and new opportunities.

Asking "why" five times is easy in concept, but harder in practice. It can be very rewarding. Why not do it?

THE POWER OF WHY

Asking "why" can raise the questions that are fundamental, but not necessarily answerable through rigorous analysis. These are the basic questions of leadership and common sense. They are the search for "the point."

For example:

Why do we continue in this business?

Why should anyone buy this product?

What will prevent competitors from matching us?

What will we do then?

Why are we making so much money?

Why won't it eventually come to an end?

What must we do now to prepare for or moderate that change?

These sorts of probes search for the bedrock reasons for value and advantages to test how enduring they may be. They ask whether the shape and character of the business and its strategy make sense.

My personal experience says that people react very aggressively when you question their basic assumptions. In fact they assume their basic assumptions as their beliefs.
This technique would work a bit better, when you step down a bit in the beginning and explain that you have some questions to ask, that do not mean you don't believe the system, but these questions just help you to understand the topic better. You will not ask them, if they don't want you to.
When you make a candid confession like this, people embrace you a bit more and are not so averse to your questions.

Give the praise in writing

2008-05-03T15:12:00.000-07:00

Leonard Lauder

• What's the best advice you ever got?

Chairman, The Estée Lauder Companies

The best advice I ever got came from my mother, Estée Lauder: She believed that if you had something good to say, you should put it in writing. But if you had something bad to say, you should tell the person to his or her face.

I learned this lesson the hard way. I'm chairman of the Whitney Museum of American Art in New York, and several years ago, I was angry with one of my trustees. I wrote a letter and signed it. But then I decided not to send the letter, and left it on my desk over the weekend. The following Monday I was out of the office, when a temp saw the letter and mailed it. The trustee got very angry and resigned from the board. To this day, writing that letter is something that I regret.

Truly golden words to be remembered.
I've read a beautiful article earlier.
A company owner, while visiting his steel plant, walks around observing things. He notices how a worker has a deep cut on his leg and is still lifting his heavy loads without complaining. He gets touched by the scene. At the end of the month, with his paycheck, he attaches a piece of paper with a simple line of praise for the worker.
He forgets it and things move on. He rises to higher levels and completely forgets about the incident.
Several years later, while inquiring for an address he gets lost and has to stop and ask for directions. He stops at a small old home. After few knocks, an old lady opens the door. Seeing his impeccable attire, she respectfully invites him in and goes inside to fetch some water. The owner wanders around the small room, and sees something on the wall that makes him stop. On the wall he sees his letter in his own handwriting, framed beautifully.
The old woman comes out and explains that it is the single most treasured thing for them in the entire house and very proudly explains how her husband got it.
The owner comes out of the house and almost has tears in his eyes trying to comprehend how a small hand written note of appreciation is the most treasured item for a person and his family. He vows to always write his praises down, so that people remember their moments of appreciation.

Human nature has a craving for appreciation. No one would argue that. An employee works best when he feels important in the organization. When my work is appreciated, I almost feel like I have springs in my shoes. I just have more energy to work than any source could ever give me.

Everytime my boss says, "Raghu I like the way you have done this project, good job" I feel good for the second. But I always wished for having something in writing. My previous boss, with whom I worked as an intern, gave me two performance reviews in writing. Those two sheets have been treasured ever since and I feel so proud looking back at them.

My personal experience also emphasizes the same. My most treasured items are hand written letters from my sisters. We may have shared innumerable gifts over the years, but everything loses its charm, compared to a handwritten letter from her.

In business again, the most valuable thing you could give to someone working under you would be a hand written letter of appreciation. Another rule for me would be: Always have written performance reviews.

I like other important point mentioned by Leonard: If you have a negative thing to say, say it on the face. So that he would forget it soon.

Search for people...who can teach you

2008-05-03T15:10:00.000-07:00

Andrea Guerra

• What's the best advice you ever got?

CEO, Luxottica

The piece of good advice came from my first boss, when I was a young man starting out on my career. I was working at Marriott. He told me that in your first years of business life, you shouldn't go chasing after fancy titles, but try to find people who can teach you something.

Business deal

2008-05-03T15:05:00.000-07:00

Joanna Shields

• What's the best advice you ever got?

President, Bebo.com

I go back to things my dad said: "Your career is long and the business world is small. Always act with integrity. Never take the last dollar off the table." In my dealings to sell Bebo [to AOL], this advice was critical. You can always do a slightly better deal, but that incremental dollar or windfall is not worth creating an imbalance that affects the relationship. You have to have the intuition to know when to say, "I'm going to make sure that we walk away feeling like we've both done well."

Always try to end up with a win win situation, if you want to be in the business for long.

Golden words in the beginnning of your business

2008-05-03T15:01:00.000-07:00

Charlene Begley

• What's the best advice you ever got?

President and CEO, GE Enterprise Solutions

I was about to transition to a new role, heading GE Fanuc Intelligent Platforms, and Jeff Immelt, before he became CEO, gave me this advice: Spend a ton of time with your customers. Especially when you're new, the first thing you should do is go out to customers and ask them how you compare with competitors, how your service is, what they think of your products. At General Electric, people tend to get enamored with your title, and people want to look good in front of you. Customers will give you the reality. They don't care about your title, they just want value. You'll never get anything straighter than from a customer.

Just looking back, that was a key to Dad's supermarket success also. He was very close with the customers and most treated him as a family member rather than a businessman selling his goods. So he unknowingly always had a pulse for their preferences and priorities.

Be the most humble, and you will be on top

2008-05-03T14:50:00.000-07:00

Sam Palmisano

• What's the best advice you ever got?

Chairman and CEO, IBM

Some of the best advice I ever received was unspoken. Over the course of my IBM career I've observed many CEOs, heads of state, and others in positions of great authority. I've noticed that some of the most effective leaders don't make themselves the center of attention. They are respectful. They listen. This is an appealing personal quality, but it's also an effective leadership attribute. Their selflessness makes the people around them comfortable. People open up, speak up, contribute. They give those leaders their very best.

Even when you are speaking to the operator on the floor, give a lot of respect and give them the credit. Be as selfless as possible.

People follow only those leaders willfully, who are most concerned about the growth and well being of their people and his main aim is be the servant of his people.
If there are five friends living together, and its lunch time without any lunch cooked, the person who takes the pain to cook himself, is the one who is most respected.

Importance of greeting

2008-04-24T14:06:00.001-07:00

Importance of greeting:

One important thing while you are running your business is, greet in a very very positive and excited way. Whether its on the phone, or in person. Greet the person like

Dale: Hey Raghu,

Raghu: Hey Dale, my buddy…. How r u doing this morning…

Dale: I am doing good, how are you doing?

Raghu: I am doing gr8, what Can I do for you this morning.

This whole greeting is very important. It makes the other person decide if he wants to do business with you or not.

Whenever I speak to an outside company for a quote on anything, and they speak very slowly, I just dont feel like calling them up again. On the converse, when I spoke to an automation sales person, the powerful close positive way he greeted me, made me feel good and wanted to speak to him more and did not hesitate to call him again.

Exhibit a lot of positive energy. That makes people come to you for their needs, when they have a million ppl to choose from..

Competitive Advantage

2008-04-24T14:05:00.004-07:00

Competitive Advantage:

Customers may have interesting ideas for making incremental improvements to your product--but those insights aren't enough to maintain your competitive edge. What about the competing products or nascent substitute technologies that aim to solve customers' problems in new, better, cheaper ways?

A classic example: One of the companies I was involved with developed a way to route phone calls by embedding smart software into the telecommunications network, not in the automatic call distributor (ACD) or private branch exchange (PBX). But forget all the techie acronyms--the point is that the guys building PBXs and ACDs were adding new features to their existing equipment, yet only able to make small incremental improvements based on what their customers were telling them.

Meanwhile, this new company took a totally different view, resulting in a more personalized, cost-effective, easily implemented solution. While manufacturers of ACDs and PBXs were busy making small customer-inspired tweaks, they missed the onslaught of a massively disruptive new technology--and suffered the consequences.

Time and again, companies face a comeuppance because they missed some cue. They're so focused on the operational side of the business, or on pleasing customers in the here and now, that they miss the very real threats from new competitors unencumbered by traditional technologies and business models.

It happened to mainframe vendors like Unisys (nyse: UIS - news - people ), which totally missed the minicomputer marketplace. And minicomputer vendors like Digital in turn dismissed the personal computer revolution spearheaded by Dell (nasdaq: DELL - news - people ), Compaq and Hewlett Packard (nyse: HPQ - news - people ).

Surely Blockbuster's (nyse: BBI - news - people ) execs are sorry they didn't foresee the coming of Netflix (nasdaq: NFLX - news - people ) and movies-on-demand models. Talking to customers wouldn't have helped much: The new paradigm didn't emerge because of a fundamental change in customer needs, but because of an explosion of network bandwidth. Blockbuster lost because it didn't perceive the extent to which this seemingly peripheral technological advancement might invite a new breed of competitor--namely, cable companies that could stream movies to homes without interruption.

Customer feedback also won't shed much light on threatening new regulations or standards. To wit: the rapid shift from standard DVD to Blu Ray in less than two years. While prices of Blue Ray devices escalated, DVD manufacturers were severly affected.

On the flip-side, the nice thing about seismic shifts is that they help level the playing field. While entrenched players may try to hold on to the past at their peril, small, gutsy players often can adapt and capture value more quickly.

Whatever you do, don't get blindsided by only listening to your customers. Focus on the whole picture instead.

Lou Volpe is a managing general partner for Kodiak Venture Partners, a Massachusetts-based venture capital firm focused on early-stage investments.

The only thing that you cannot have is that you cannot dream.

Setup reduction in manufacturing

2008-04-24T14:05:00.003-07:00

Setup Reduction (Often known as Single minute exchange of Die)

When we run large lots of each product, setups on that product are infrequent. Setups take skill, practice and coaching. When operators perform setups infrequently they do not learn them well.

This leads to the perception that setups are difficulty and risky.

With large lots, a fixed setup cost is amortized over a large number of units. This seems to reduce the unit cost. These are offsetting costs associated with the resulting inventories, but these offsetting costs are usually buried in the overhead. This also encourages large lots or runs.

The consequence is high inventory and complex scheduling. These give rise to a plethora costs and negative consequences.

What should be your company's strategy?

2008-04-24T14:05:00.001-07:00

What should be your company’s strategy?

One important thing for any CEO to think is:

Don’t focus on the product you are selling, but clearly focus on what is the need of the customer is. What would his ultimate happiness be. Then try to get as close it as possible. Try to satisfy his need, not sell your product.

Its not luck, page 252

Its not luck, page 271

What should be the goal of a company?

· The goal of a company should be to make money, now and in the future.

· To provide a secure and satisfying environment for employees, now and in the future.

· Provide satisfaction to the customers now and in the future.

Each of them is equally important. Whichever of the three you choose as a goal, the other two are necessary conditions to achieving it.

To develop a strategy for your company, don’t build a strategy based on market forecasts. Start with a decisive competitive edge. If the company doesn’t have a unique technology or outstanding products, then concentrate on small changes that eliminates the negatives for the market and serves the customer’s needs better.

You always need to be on the move, because the competitors will soon catch up.

When the market is down for the company, it’s the company’s fault, if it goes into losses. It has to be flexible enough to go after new products, which need almost the same resources. A good strategy for a company would be to look out for more products which need the same resources.

It’s like the cricket blaming the winter, when the ant is fed and warm.

If you want to understand this concept clearly, you need to read the book, "It's not Luck" by Goldratt. I just jotted down the points that I would need later.

How to sell something..!!!!

2008-04-24T14:02:00.000-07:00

How to Sell something

"It’s not luck", page 205.

· First setup a meeting for a fixed amount of time, so that there is no time pressure

· If possible, say the existing situation and problems and draw a tree in the buyer’s terms from his point of view. Be sure not to state the obvious stuff, coz the buyer may ask you to cut the crap.

· Ask the buyer if you have listed all his problems related to the issue, or are there anything else.

· Then provide the solution.

· Then show him a snake in the grass, by showing a small problem with this solution.

· Then instead of making a final closing statement, give the buyer some time for him to think upon and give him the related documents. Schedule a meeting in the future to finalize this.

· Give him a list of excuses for not going with this solution, why we should not go with this.

This makes him eliminate his own internal doubts and you come across as a sincere person.

Work in each department

2008-04-08T06:26:00.001-07:00

You will never understand the problems in a department, unless you work in that department for sometime. So whenever you get some time, you need to schedule yourself to work for sometime in each department of yours, each week.

Like Romney complains of CEO not understanding the space problems in his department, i.e; fixture assembly bcoz Paul just glances through the department once in a while and he does not understand what space problems they have when they have too many swing returns in the department under extreme conditions.

My first lessons

2008-03-05T13:39:00.000-08:00

Been planning on writing a blog, to note down all the lessons that I have been learning as an entrepreneur in training.

Some of the key lessons that I have observed over the last 2 months are:

(Assuming that I am going to be an entrepreneur)

Ø Being a CEO is not a right that I can take for granted. It is a job position with a high degree of responsibility needed for it. Being a CEO is like being one of the main pillars for the mansion. All pillars, like the supervisors of the different departments are equally important for the mansion to be stable and upright. Many CEOs in privately held companies assume that they are the mansion.

Ø I am going to make it clear to all my employees that I also am doing a job for the company. I am working for the company, just like they are.

I am also going to maintain the same timings as them and work equally hard for the company to grow. Like all other employees, I am going to be on schedule to meetings, request everything politely, etc.

Ø I am going to take just a salary from the company. That salary has to be equal to the manager’s salary or less than that during the initial growing years. When the company has become self sufficient, I am going to cap my salary at 15-30% of the top salary in the company. This is very important. I just can’t take money out of the company for personal uses. This happens a lot in small scale Indian companies, where CEOs don’t have a line between the company’s finances and their finances.

Remember: I am also an employee of the company, who gets paid for his work. The company pays everyone.

Treating fellow employees:

Ø Employee retention is the key. Keep all the employees very satisfied.

Ø Even if the pay is less than the competitors, if you treat the employees with respect and interact with their personal life, they will like to stick to the company.